NY Run was a vibrant community running event held at The Boulevard, bringing together participants of all ages in an energetic atmosphere inspired by the spirit of New York's iconic running culture. The event combined fitness, community engagement, and entertainment, creating an experience that encouraged healthy lifestyles and active participation.

In collaboration with SFX, the project focused on capturing the excitement of the event through professional photography and visual storytelling. From the starting line to the finish celebrations, every key moment was documented to showcase the determination, enthusiasm, and collective energy of the participants.

The final visual coverage highlighted the scale of the event, the interaction between runners and spectators, and the unique atmosphere that transformed The Boulevard into a dynamic destination for sport and community engagement.